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Putting a price on your products

Posted on October 30, 2016 by admin

Pricing a business’s products or services can be a difficult task, even for the most experienced business person. This is because the price a business charges its customers can have a direct effect on the success of the business, no matter the type of product or service being sold.

Getting your pricing right can enhance sales, ensure profit and increase customer retention rates. Getting it wrong can create a number of problems for a business that can be hard to overcome – even in the long run.

Pricing of products and services needs to take a whole range of factors into consideration. Many small businesses typically approach setting a price by considering the cost of the goods plus a percentage, establishing what customers are prepared to pay and keeping an eye on competitor pricing.

Here are three things to consider when establishing the right price for your business:

– Know your costs. Work out how much it costs the business to provide a product or service. This includes costs of delivery, total overheads, sales and marketing expenses.

– Determine how much your target market will pay for the product or service. Market research is often a good resource to find out how much customers are prepared to pay for things.

– Know what your competition is charging. It is highly likely that your target market will also be comparing the competition’s price to your own. Consider whether your product or service offers more or less value – if so you may be able to charge more or may have to charge less.

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When do you have to pay tax on shares?

Posted on February 20, 2020 by admin

Investing in shares is a popular method of growing your wealth, however, there are tax obligations you need to be aware of to get an accurate sense of how much you’ll need to put aside for your investments.

When you own shares, you need to declare all your dividend income on your tax return. It is possible to claim tax deductions for certain expenses you pay to receive income from your shares. The deductions you are eligible for will depend on if you are carrying on a business of share trading or if you are an individual share investor, but they can include:

Individual share investors cannot claim a deduction for the cost of acquiring shares, such as costs for brokerage and stamp duty, however, they can claim deductions on the prepayment of expenses related to the shares such as internet fees or seminars.

Buying and selling shares can involve capital gains tax (CGT), depending on whether you make a capital gain or a capital loss on your shares. Your capital gains or loss is the difference between the price you paid for the shares and the price you sell them for. If you end up selling your shares for more than you paid for them, then you make a capital gain which may be taxed.

How much CGT you need to pay varies depending on:

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